Sakara Fiber Super Powder
Packaging Design | Social | Print | Digital Design
Introducing Fiber Like You’ve Never Seen It. Leading fiber powders are full of untrustworthy ingredients you don’t want in your body to start with: artificial flavors and colors, sketchy dyes, and loads of added refined sugar. We have reimagined fiber in a fresh new way. Our all new Sakara Fiber Super Powder, features 10 whole-food fruit and vegetable fibers (versus the typical single fiber source) to reduce bloat and improve digestion.
Inspired by the 10 whole-food fruit and vegetables that make up our fiber powder, we used our branded colors and gradient pattern to create an eye catching packaging design that visually represents the ingredients found inside. Working closely with our Creative Director, Creative Producer, Copywriter, Creative Operations Manager, and sculpture artist Gab Bois, the team brought this new product to life in a cheeky and educational way.
Credits
Chief Brand Officer: Rebecca Sollinger
Creative Director: Lianna Tarantin
Creative Producer: Erin Cauley
Packaging Design: Amelia Wilson + Sami Albert
Copywriter: Tiffany Davis
Creative Operations Manager: McKenna Cottam
Sculpture Artist: Gab Bois